Grand One AI Day 2025 speaker
Johan Bello
CEO, Uncut
After co-founding ACNE in 2007 and helping shape its global presence, Johan founded Uncut in 2023 to answer the demand for high-volume, high-impact content without compromising craft or originality. Uncut is a creative technology company focused on scaling storytelling through AI production, strategic development and strong concepts.
Johan has worked with brands including Instagram, Netflix, IKEA, Spotify, Facebook, H&M and Coca-Cola. He has also judged international award shows including NY Festivals, One Show and Eurobest.
Making Meaning in an AI-driven World
As machines make it possible to generate words, images and films in seconds, Johan asked what still makes a story meaningful and human.
The session explored the creative responsibility that accompanies automation: people still need to curate, direct and build emotional architecture. AI can amplify intention, while meaningful storytelling continues to depend on human insight, cultural context and the courage to say something real.