Grand One AI Day 2025 speaker
Timo Ilola
VP Product Design, Taxfix
Timo is a product- and business-focused design leader with a passion for user-centric solutions to complex problems. As VP Product Design at Taxfix, he was working to make financial services simple, guided and humane.
Previously, Timo worked as Head of Product Design at Wolt, Director of Consumer Experience at Starship Technologies and Design Director at Reaktor. He divides his time between the Helsinki and Berlin technology communities.
Supercharging the Product Cycle: Practical Lessons in AI-Driven Product Design
Timo shared practical examples and lessons from evolving design and research processes for an AI-first world at Taxfix.
- Adopting an AI-first mindset and making the organisational shift.
- Moving attention from tools and hype to valuable use cases.
- Why design must disrupt itself through new skills, roles and AI-native paradigms.